why photographers charge

Why some photographers are cheaper than others? by Leticia Gaidon Bradford

Why Some Photographers Are Cheaper Than Others?

This is one of the most searched questions online regarding photography. It is understandable as this industry is a niche and the cost of making photos to a high professional standard is not evident.

Let’s think about restaurants. There are obvious characteristics that make you pay higher prices without hesitation. You clearly expect to pay more in a restaurant with some Michelin Stars than a fast-food store. Well, photography is the same, but it is not clear what makes the difference between services because the answer is not simple or obvious. By the way, once I heard a scientist saying: “if the answer is easy, it is not the right answer”. Therefore, to reply properly this question we need a wider approach.

So, let’s start to correct some wrong concepts to improve the knowledge about this topic. Please, follow the link to read the complete article.

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